Hidden Door

“We seem to have misplaced the watch, but if we found it, I’m sure it would still be running. Just remember, a Timex will take a licking and keep on ticking.” That was the last of the famed Timex challenges.

The second was in the eighties and should have had a great appeal to seniors because it advertised a much-needed product. At that time there was no adequate crisis alarm system for older people in distress. With the advertised system, all a person needed to do was push a button. They used a gravelly-voiced elderly woman to advertise the system. “I’ve fallen and I can’t get up.”

This was an alarming statement for every senior and their families.
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